In the later part of 2014, I was asked to design a label to set The Roasterie’s Micro Lot Reserve coffee line apart from the rest. The Roasterie offers Reserve coffees as pour overs, placing them above others not only by rarity, but by quality of bean, and by brewing method. Each coffee label features a picture taken on location of each coffee’s origin. The project includes photographic thumbnails for the Roasterie’s online retail section, label design, retail signage for each of the Roasterie’s cafes, and a take-away.
Note: Origin photography taken by employees of The Roasterie or provided by The Roasterie. Product photography taken by myself.